英 [ˈɡɪmɪk] 美 [ˈɡɪmɪk]
n. 暗机关；骗人的玩意；花招
vt. 使暗机关；搞骗人的玩意
复数gimmicks
第三人称单数gimmicks
现在分词gimmicking
过去式gimmicked
过去分词gimmicked
gimmick /ˈɡɪmɪk/ TEM8
可数名词 A gimmick is an unusual and unnecessary feature or action whose purpose is to attract attention or publicity. 花招
It is just a public relations gimmick.
这只是一种公关花招。
a drawback or difficulty that is not readily evident
同义词： catch
something unspecified whose name is either forgotten or not known
同义词： doodad / doohickey / doojigger / gizmo / gismo / gubbins / thingamabob / thingumabob / thingmabob / thingamajig / thingumajig / thingmajig / thingummy / whatchamacallit / whatchamacallum / whatsis / widget
绞合电容器
... 拟具─FAKE 隐具─GIMMICK 晚场全秀─FULL-EVENING SHOW ...
... gearing n.配称（即定息债务与股份资本之间的比率） gimmick n.好主意，好点子 goal n.目标 ...
... taffeta花花绿绿的塔夫绸，衬绸 gimmick暗机关， garish装饰鲜艳夺目的，俗不可耐的 ...
... gimlet手钻；锥子 gimmick骗局；绞合电容器 ginpole安装用起重架；安装拔杆；起重拔杆；储罐支柱 ...
gimmicky 巧妙手法的
It is just a public relations gimmick.
这只是一种公关花招。
It was no more than a passing gimmick or a fairground attraction.
它只不过是个过眼云烟的噱头或露天市场上的景点。
If a poster says "A unique show with predatory apes – hamadryas baboons" we will just smile to this "promotional gimmick".
如果海报上写着“类人猿独特的掠夺性展示-阿拉伯狒狒”我们只会对这个“噱头”一笑置之。
Firms that do that are, in practice, however, the minority and most mutual funds have some gimmick or some special-- they claim to be beating the market not forming the optimal portfolio.
然而实际上,这么做的公司很少,大部分共同基金都会耍些花招,或有一些特别的...,他们强调他们的收益率将强于市场平均水平,而非建立最佳投资组合
金融市场课程节选 : 耶鲁公开课
Here's the gimmick.
这些问题其实暗藏玄机。
心理学导论课程节选 : 耶鲁公开课
Some might say pairing a pop band with the Stratford is a marketing gimmick.
But that's almost all a timing gimmick, accelerating tax collections without altering anybody's cumulative tax bill.
However, one retail expert dismissed the initiative as a "gimmick" that was unlikely to catch on.