英 [ɪnˈdɔːsmənt] 美 [ɪnˈdɔːrsmənt]
n. 背书，票据签字；（驾驶执照上的）违章记录；（说明不予理赔或变更细节的）保险单附加条款；赞同，支持；（为某产品或服务所做的）宣传，代言
复数endorsements
endorsement /ɪnˈdɔːsmənt/
可数名词 An endorsement is a statement or action that shows you support or approve of something or someone. 认可
This is a powerful endorsement for his softer style of government.
这是对他的更温和的执政风格的强有力认可。
可数名词 An endorsement for a product or company involves appearing in advertisements for it or showing support for it. 代言
His commercial endorsements for everything from running shoes to breakfast cereals will take his earnings to more than ten million dollars a year.
他的商业代言从跑鞋到早餐麦片一应俱全，令其年收入达到一千多万美元。
a promotional statement (as found on the dust jackets of books)
同义词： indorsement / blurb
a speech seconding a motion
同义词： second / secondment / indorsement
formal and explicit approval
a Democrat usually gets the union's endorsement
同义词： sanction / countenance / indorsement / warrant / imprimatur
a signature that validates something
the cashier would not cash the check without an endorsement
同义词： indorsement
签发-引用次数：4
参考来源电子提单法律问题探讨
代言-引用次数：12
Endorsement of commercial ads prosper of modern advertising and become an important aspect of economic.
商业广告的代言繁荣了现代广告,推动广告成为经济活动一个环节。
参考来源商业广告代言行为的法律问题
背书-引用次数：3
参考来源企业品牌与产品品牌的协同关系研究
签发-引用次数：2
参考来源电子提单法律问题探讨
批单
背书
）所谓背书（Endorsement）是指单据的权益人在单据的背面签字盖章,表示将本单据的权益转让给第三者.其进行签字的转让人成为背书人,受让的人成为被背书人.
众所诸知商业代言与体坛巨星是密不可分的关系，越大牌越具知名度的体坛巨星总是成为商业代言(Endorsement)的宠儿，男人的爱情是自下而上的，女人的爱情是自上而下的。这不如今李娜在商业上的吸金能力也是与日俱增。
安全批单(ENDORSEMENT)是特地用于建正安全单的一类建正书。当被安全人投保后，由于类类缘由需求补充或建正安全单的内容，可背安全人提出建正申请，由安...
... enterpriser n. 企业家，主办人 endorsement 赞同，支持，认可;宣传，吹嘘;违章记录;签名，背书 celebrity endorsement 名人代言，明星代言 指企业用名人、明星为自己的产品代言。 ...
认可，支持；[金融]背书；签注（文件）
approval / holding / support / authorization / adhesion
The election victory is a clear endorsement of their policies.
竞选成功显然是对他们政策的支持。
This is a powerful endorsement for his softer style of government.
这是对他的更温和的执政风格的强有力认可。
It's a dramatic endorsement for a technology most people think about only when their smartphone goes dark.
对于一项大多数人只有在智能手机黑屏时才会想到的技术来说，这是一个戏剧性的认可。
They are angry over Lincoln's support of Republican-backed tax cuts and endorsement of positions that they consider to be anti-union.
VOA : standard.2010.06.08
It is an endorsement of our call for economic, social uplifts as a means of fighting extremism."
VOA : standard.2009.03.28
North Korea's prime minister Kim Yong Il,told Mr.Wen that Pyongyang is open to nuclear talks, but made no specific endorsement of the six-party formation.
VOA : standard.2009.10.05
In addition to chart-topping music and high-profile acting gigs, she's become something of an endorsement queen.
The shoe and apparel deal is almost always the largest endorsement for top players in tennis.
And there is no way that Mr. Murray will even sniff the Federer-Nadal endorsement stratosphere.
FORBES: First-Time Grand Slam Champ Andy Murray to Net Endorsement Aces after US Open Win